PMC Hero (Clean Layout)
Paid Media Consulting

Better ads
Better leads
More growth

We build modern, detail obsessed lead systems across industries so you get qualified leads and booked calls without the chaos.

Meta + Google
Landing Pages + CRM
Clean Tracking
PMC
Watch how PMC works 1 min 24 sec

What we offer.

Five pieces. Buy them as a package or one at a time. They are built to work together, which is where most of the performance comes from.

01

Audits and consulting

A standalone look at what you are running now. Where the funnel leaks, what your tracking is not telling you, and what to fix first. No build required.

Funnel reviewTracking auditOffer and creativeFix first roadmap
02

Ad creatives

Content for paid social that looks on brand and performs. Statics to test hooks fast, video for storytelling, edited for the platform.

StaticsVideoUGC styleCopywriting
03

Landing pages

Built for conversion, not pretty design only. Message match from the ad through to the form, with the friction taken out.

CopywritingBrand alignmentWebformsBooking embeds
04

Funnel implementation

Connecting the funnel to your CRM so every lead routes correctly and nothing quietly disappears between the form and the follow up.

CRM integrationWebhooksRouting logicTracking setup
05

Nurturing & SEO

Ongoing follow up and organic visibility. Most leads do not convert on day one, so the sequence after the form matters as much as the ad.

EmailSMSSocialOn page SEO

Not just ads. A full lead system.

Most teams run campaigns. PMC builds the entire flow so leads show up, get tracked, and turn into booked calls.

Ad
Landing page
Qualification
Routing
Booked call
01

Diagnose

We audit your ads, landing page, offer, and tracking to find what’s blocking conversions.

  • Funnel + offer review
  • Tracking and attribution check
  • Fast “fix first” roadmap
02

Build

We set up campaigns and the conversion path behind them so leads move fast.

  • Meta + Google campaign structure
  • Landing page improvements or build
  • CRM + automations (email/SMS)
03

Scale

Weekly optimization based on performance data, not opinions.

  • Creative testing (hooks, angles)
  • Conversion rate improvements
  • Simple weekly reporting

Who we are.

Paid Media Consulting is owned and operated by Natalia Galindo. She has spent her entire career in media planning and ad operations, building and optimising paid campaigns since 2020 for B2B and B2C businesses across the US and LATAM, in various industries.

After three years running campaigns as a solo contractor, she built her own agency. Today she runs PMC with her team, applying the same expertise that has driven her whole career.

Since 2020An entire career in media planning, ad operations and lead generation.
Meta and GoogleFull campaign capability, built and run in house with her own team.
Bilingual, two marketsEnglish and Spanish, running campaigns across the US and LATAM.

Industries we specialize in.

Same playbook. Different details. We tailor the funnel, tracking, and creative to your market while keeping the system fast and clean.

Financial Services

Application and quote funnels with qualification built in, so your team spends time on real opportunities instead of noise.

LendingMCADebt settlementPre qualificationInsuranceMGAs

Real Estate

Local demand capture that turns interest into showings, calls, and serious buyer conversations.

BuyersSellersInvestorsDevelopments

Staffing

Lead systems for staffing teams that need consistent demand and faster placements without messy pipelines.

AgenciesPlacementsVirtual assistants

High points.

Totals across every account we have run.

6 Years running paid media
100K+ Leads generated
$1M+ Ad spend managed to date

Case studies.

What was broken before, and what changed after.

Financial services

Getting people to answer an ad about being in debt

Before

Debt is a hard thing to advertise. Generic creative showing someone buried in bills gets scrolled straight past, because nobody wants to recognise themselves in it.

After

We built a funnel that targeted by profession and wrote the ads to match. People saw their own situation described rather than a stock photo, and they started responding.

Debt settlement firm
Financial services

Building an online brand for something most people do not know exists

Before

A highly specialised offering, personal security and crisis response, with very little online presence explaining it. Hard to generate demand for a product nobody is searching for.

After

We rebuilt their landing pages and developed the online brand around it, then ran campaigns behind that. Niche is where this approach works best, because the message can be precise.

Personal risk MGA
Real estate

Putting housing projects in front of the people they were built for

Before

They were building solid housing developments with no real way of telling anyone. Marketing in the region runs years behind North America, so word of mouth was doing most of the work.

After

We built a funnel that matched each development to the income bracket it was designed for. In Colombia, neighbourhoods are stratified by estrato, so targeting the right one is the difference between interest and silence.

LATAM property developer
Staffing

Replacing Reddit posts and cold calls with inbound leads

Before

Growth depended on cold outreach and posting in forums. The messaging was generic, so it reached everyone and landed with no one.

After

We built a personalised funnel targeting specific industries, law firms and medical offices among them, with creative written for each. They started reaching the clients their generic outreach had been missing.

Staffing and VA agency

Packages and pricing.

Bundled so the pieces work together. Every package includes the build, the tracking, and the follow up, not just the ads.

Launch from $2,000 one time

Everything you need to start capturing leads properly, built once and handed over working.

  • 4–5 section landing page
  • 30 static ad creatives
  • CRM integration + webhooks
  • Copywriting and brand alignment
Book a call
Scale from $3,500 one time, plus monthly

Deeper automation and multi channel follow up for teams running real volume across more than one offer.

  • 8–12 section landing page
  • Full creative package
  • Advanced automation, tags and tracking
  • Email, SMS and social nurturing
Book a call
Custom Priced on scope tell us what you need

Not everyone fits a package. If you have an existing funnel to rebuild, or you are running in more than one market, we scope it around what you actually need.

  • Existing funnel audits and rebuilds
  • Multi market or multi language
Book a call

Pricing reflects the average scope of a project. Individual projects vary based on industry, funnel complexity, integrations and compliance requirements. We confirm exact pricing on a quick call before any work begins.

Frequently Asked Questions

A few things people usually want clarity on before starting a conversation.

What exactly does PMC help with?
PMC focuses on building reliable lead systems. That includes ads, but also the landing experience, tracking, and follow-up. The goal is not just traffic, but leads that actually turn into conversations.
Who is this a good fit for?
We typically work with teams that already have an offer and want a more consistent flow of qualified leads. If you’re actively selling and looking to improve performance, PMC is usually a strong fit.
How involved do I need to be?
We handle the heavy lifting, but collaboration matters. Expect clear check-ins, alignment on goals, and transparent reporting so everyone knows what’s happening and why.
How long does it take to see results?
Most clients start seeing early signals within the first few weeks. Building a predictable system takes time, but we focus on quick wins first and improvement over time.
Do you only manage ads?
No. Ads are just one part of the system. We look at the entire flow, from click to follow-up, so leads don’t fall through the cracks.
Paid Media Consulting

Let’s talk about your growth.

Pick a time that works and we’ll jump into your funnel, tracking, and what’s blocking performance.

Book a call

Choose a slot below. Once you book, you’ll get a confirmation and calendar invite automatically.

Fast scheduling
Call prep

How to prep for the call.

Bring what you have. The more context we start with, the faster the call gets useful.

01

Your stats

Last 30–90 days is ideal. Even rough numbers help frame the problem.

  • Ad spend + CPL
  • Leads → booked calls
  • Close rate (if available)
02

What you’ve tried

What you changed, what helped, and what didn’t move the needle.

  • Campaign tweaks
  • Landing page changes
  • Follow up attempts
03

Your expectations

Be clear about what “working” looks like for you.

  • Target call volume
  • Lead quality goals
  • Timeline & constraints

Note: If you don’t have everything, that’s fine. We’ll work with whatever context you can bring.