PMC Paid Media
Consulting

Digital marketing,
with direction.

Social media strategy, paid media and content with a voice of its own. Built around your brand and goals.

A little about PMC, in my own words.

See my work.
Then the thinking.

Crown Beauty Bar · Nails

What the project needed

Crown Beauty Bar, my own salon for nails, lashes, lash lifts, massages and hair treatments, needed content that felt as personal as the service.

My contribution

I founded the salon, led the creative direction on every reel and appeared on camera in some of them.

More pieces
Crown Beauty Bar · Nails
Idilio · Brand perception
Promotora Quadriga · Country lots
Crown Beauty Bar · Before and after
Idilio · Brand perception
Crown Beauty Bar · Influencer collab
Promotora Quadriga · Country homes
Idilio · Brand perception
Crown Beauty Bar · Humor

Brands I’ve
worked with.

Across my roles and PMC projects, in the US, Colombia and the UK. Select a logo to visit the brand.

Frontline Global Whymaker Toddle ScreenCheck Sutherland Promotora Quadriga Idilio TV Flor Constructores BJK University Gabriel Crown Beauty Bar Assist Alliance Settlement 10Pearls
Smart FBA

The platforms.
And where they convert.

Campaigns across TikTok, Instagram, Facebook, LinkedIn and Google, built to convert on the web, in app, on WhatsApp or by phone.

PlatformsConversions
TikTokInstagramFacebookLinkedInGoogleSearch and keywords · YouTube · App · Programmatic · In-appWebAppWhatsAppPhone calls

Email, written for one.
Built for high-value decisions.

Dedicated email marketing for leads where every conversation counts. Ultra-personalized messages and sequences for offers of up to $80K per package.

One-to-one copy High-ticket nurturing Follow-up timing B2B and B2C
Gabriel Protects

Client newsletter

Client newsletter email for Gabriel Protects
Scroll inside to read

Goal. Keep current clients engaged and informed between conversations.

Assist World

Partner referral follow-up

Partner referral follow-up email for Assist World
Scroll inside to read

Goal. Turn web-form leads into partner referrals for a staffing company.

WhyMaker

Enterprise B2B sequence

Enterprise B2B sequence email for WhyMaker
Scroll inside to read

Goal. Reach high-ticket enterprise buyers with a focused, specialized message.

WhyMaker

Product highlight

Product highlight email for WhyMaker
Scroll inside to read

Goal. Bring attention to products in WhyMaker’s STEM education store.

WhyMaker

Grants for educators

Grants for educators email for WhyMaker
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Goal. Help educators use available grants to buy from the store.

$80K

If your business sells high-ticket, I handle all of it.

Research, one-to-one copy, sequences, automation and follow-up. One connected system built around the few leads that matter most.

Let’s talk about it

Sequences with
a plan for every reply.

Automated LinkedIn and email sequences that branch on what each person does, and Zapier workflows that keep your CRM up to date. Timing, follow-up and routing mapped out before anything is sent.

LinkedIn outreachEmail sequencesZapier workflowsCRM routing

Agentic AI, set up to work daily.

AI agents that handle routine tasks every day, so processes stay lean and nothing waits on a manual step.

Daily agentsStreamlined processesAI-assisted workflows
Automated LinkedIn and email outreach sequence tree
Zapier automation with branching paths into monday.com boards

Hover or select a workflow to bring it forward.

Ghostwriting for leaders.
Posts that sound like them.

LinkedIn content for CEOs, founders and authors. Their ideas and their voice, written and shaped for the feed.

CEO and founder postsEditorial directionContent for authors
Liz Gallo · CEO & Founder, WhyMaker

Innovate for Impact at Climate Week NYC

LinkedIn post by Liz Gallo: Innovate for Impact at Climate Week NYC
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Liz Gallo · CEO & Founder, WhyMaker

Event outreach for ACP RECHARGE

LinkedIn post by Liz Gallo: Event outreach for ACP RECHARGE
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Liz Gallo · CEO & Founder, WhyMaker

From program to pipeline in career education

LinkedIn post by Liz Gallo: From program to pipeline in career education
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Yoni Sherizen · Co-Founder, Gabriel

Safety plans as a leadership value

LinkedIn post by Yoni Sherizen: Safety plans as a leadership value
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Yoni Sherizen · Co-Founder, Gabriel

A four-step guide to SB 553

LinkedIn post by Yoni Sherizen: A four-step guide to SB 553
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Materials that
make the case.

One-pagersRendersSales materialsBrand collateral

One-pagers, renders and marketing materials designed to explain an offer at a glance.

Marketing material example
Marketing material example
Marketing material example
Marketing material example
Marketing material example

Websites, built
and looked after.

Sites I’ve built and managed, with the message, the campaigns and the next step in mind. Select one to visit it.

Experience that
crosses industries.

Different audiences, buying habits and ambitions. Experience across my roles and PMC projects brings a wider perspective to your marketing, in B2B and B2C.

Natalia Galindo, founder of Paid Media Consulting

Experience.
With a personal touch.

I’m Natalia Galindo.
I care about the details.

I’ve spent my career in media planning and ad operations, building and optimizing paid campaigns since 2020 for B2B and B2C businesses across the US and LATAM.

After three years as an independent contractor, I built Paid Media Consulting. Today, I bring strategy, writing, creative production and campaign experience together, with a hands-on approach to every project.

Since 2020 Meta & Google English & Spanish

Experience across
the accounts I’ve run.

6years in paid media
$100Kmonthly ad spend managed, at peak
$2M+ad spend managed to date

Recognized for
new ideas.

Innovation has been part of the work from the start.

First place · Best innovation

Grupo Nutresa innovation hackathon

First place for the best innovation at the Bootcamp + Hackathon by Imagix Academy and Grupo Nutresa, in Bogotá, August 2024. The team created Nutripods, a soluble powdered food in single-serve pods.

The winning team at the Grupo Nutresa hackathon
Nutripods, the product the team created
Imagix Academy and Grupo Nutresa certificate for Natalia Galindo
Meritorious Mention

Master’s in Entrepreneurship and Innovation

Rosario Graduate School of Business recognized PACKY, a project I co-created with Sara Lancheros Rojas to help Colombian startups expand to Amazon USA. The jury gave us a unanimous Meritorious Mention for applied research with rigor and real-world impact.

Rosario GSB LinkedIn post recognizing Natalia Galindo and Sara Lancheros Rojas for PACKY
PACKY product mockup: sales dashboard
PACKY product mockup: Amazon ads dashboard

Three markets.
One direction.

Campaigns and clients across the US, Colombia and the UK, in English and Spanish.

United States

Colombia

United Kingdom

Every collaboration
is made to measure.

No packages. The work is shaped around your goals and the scope we agree on together, starting with a conversation.

Collaborations start at
$3,000a month

Final scope, dedication and pricing are agreed together before work begins.

Start the conversation

Let’s give your
marketing direction.

Tell me where you are,
and where you’d like to go.

No presentation needed. Bring what you have:

Your goals and timeline
Your current marketing
Your audience, offer and context